Skip to content
formed.
Services

Three ways to work together

Board-level strategy and planning, scaled to where you are. Embed me in your organisation, or bring me in to solve a specific challenge.

Fractional CMO / Board Advisor

Fractional CMO

Board-level marketing, commercial and growth leadership, embedded in your organisation without the cost of a permanent hire.

Organisations can choose to operate on a fractional basis, with Kath working as either CMO or with a board responsibility for growth within not for profits. Engagements start from one day a month, on fixed-term or extended contracts.

More on fractional cmo

Examples of areas of work

  • Growth strategy and plan development
  • Organisational market repositioning and rebranding
  • Marketing strategy development
  • Commercial and product reviews with strategic recommendations
  • Funding reviews and strategic recommendations
  • Partner and agency portfolio review and pitch management
  • Budget and structure review, including change management and recruitment
  • Quarterly performance reviews and strategic recommendations
  • Growth and business planning, both annually and long term
  • Team oversight and campaign or event management
Marketing & Development Consultancy

Marketing & strategy consultancy

Specialist strategy projects on a day rate or project basis, for organisations with a specific challenge to solve.

Available on a day rate or project basis for organisations with specific strategic needs.

More on marketing & strategy consultancy

Examples of areas of work

  • Market or audience reviews with strategic positioning recommendations
  • Activity reviews examining structure, budget and agencies to recommend phased growth changes
  • Brand, marketing, commercial or funding strategy development
  • New product or service positioning and activity planning
  • One-off strategic reviews across any area covered under fractional services
Board Advisor

Board advisory

An independent perspective for boards and leadership teams navigating growth, change or important strategic decisions.

The relationship can be shaped around what you need, from quarterly sessions and ad hoc support to workshops around particular opportunities or challenges.

More on board advisory

Examples of areas of work

  • Regular board advisory sessions
  • Support around specific strategic decisions
  • Additional input at key points during the year
  • Quarterly sessions with leadership teams
  • Ad hoc support when a question or decision arises
  • Workshops around particular opportunities or challenges
  • External challenge on growth, positioning and commercial plans
  • NED positions

Whichever way we work, the output is the same: a blueprint your team can act on and a board that can see it working.

Not sure which way of working fits?

Book a free consultation and we'll find the right shape for where you are and where you want to get to.